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ISSN: #1527-3113
Issue # 108
May 23, 2004

Merle's Cyber Promotions Press Ezine
Meet your publisher Merle

Visit the Site!

"M.C. Promotions Press Ezine-
"Creating Visibility Online For Small Business"

Editor & Publisher: Merle

"Support bacteria, it's the only culture some people have"

Courtesy of http://www.siglets.com

   

 


Mission Statement:To provide and enlighten small to mid sized business owners with the services/ products and information they need to become successful online.

In This Issue:

=> 1. Marketing News/Resources

=> 2. Feature Article-"Google AdSense Adds Enhancements"

=> 3. Net Hot Spots!
=> 4. Sites to Help
=> 5. Site Promotion Software & More
=> 6. E-Books / Ezine Resources
=> 7. Other Valuable Ezines
=> 8. Subscribe/Unsubscribe Information


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Note From Merle:

Hey Gang,

The start of another work week. Don't you just love it? If you've been paying attention you might have noticed there was no issue on the 7th this month. Unfortunately I had so many things going on I had to pass on getting it out. I don't think that's happened very often in the past but sometimes you just run out of time. Hopefully, you missed me so bad you'll really pay attention to this issue.

I was reading the paper yesterday and had to chuckle out loud. OK, maybe I was laughing. There was a story about how President Bush went out for a bike ride along with his doctor and members of the Secret Service. The poor Pres fell off his bike and received scratches and bruises. The Secret Service offered to give him a ride by car back to the White House but he refused. What a guy? OH, and in case you're worried, Bush was wearing his helmet and mouth guard. You've got to be kidding. This is what they think is news? Oh boy. I just had to share this with you. Are you getting a visual? The president fall down and got boo boo's....call the press.

If you spend any amount of time online and if you're like me you live on the Net you've heard about Google bringing back graphic ads. If you run an Adwords Campaign you can now select to run banner ads along with your text ads. Of course this has brought up a lot of controversy but hey, if anyone can make banners fashionable again it's Google. I think it's great that they're trying to differentiate themselves from what everyone else is doing. Hey, this is how Google became such a great search engine they don't follow the pack they lead it.

Remember when the FTC was asking for your thoughts on the Can Sp.m Act? Well, if you'd like to read what was submitted you can here.. http://tinyurl.com/3g9lz

We've had severe thunderstorms off and on all week. My backyard has become more of a lake then a yard. If you take "the boys" out to do their business you slowly start to sink if you stand in one place to long. Lovely. If April showers bring May flowers what do May showers bring? If you know fill me in.

Please help - Go to http://AdvancedSurvey and type 8244 into the "take a survey" box # on the right hand side. If you do you'll be entered into a drawing for a free ad each and every month.

As always send any comments or suggestions to:mailto:merle@mcpromotions.com

***This Issue's Free Ad Contest Winner***
Today's contest winner for a free ad in this ezine is: joyfulbanker- Send in your ad and I'll get it in the next issue.

If you'd like a chance to win fill out the survey by clicking on the link at the bottom of this ezine. A winner is picked for every issue.

Thanks again for joining me.

Warmest Regards,

Merle- Publisher
http://www.MCPromotions.com/
http://www.EzineAdAuction.com/
http://www.MerlesWorld.com

 

Discussion Question of the Week:

"Do you plan on using the new images as part of Google Adwords
or as a Google Adsense publisher?"

To POST your comments hop over to the board at..
http://www.mcpromotions.com/webbbs/config.pl

I look forward to reading your comments. No Spam it will be deleted. You'll find some great resources in today's ezine so what are you waiting for....Let's go.....

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1) Marketing News

Google Offers New Jumpstart Program
http://tinyurl.com/3yuo9

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Symantec to buy antispam company Brightmail
http://tinyurl.com/34mx6
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Click Fraud: The Google Killer
http://tinyurl.com/25en9
-------

OneStat Confirms Google Position As Top Search Engine
http://www.onestat.com/html/aboutus_pressbox29.html
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CA Senator Introduces Anti-Gmail Bill
http://www.dmnews.com/cgi-bin/artprevbot.cgi?article_id=27311

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CAN-SP.M’s Effect on Viral Marketing
http://www.dmnews.com/cgi-bin/artprevbot.cgi?article_id=27398

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California Anti-Spyware Bills Pass Committee
http://www.clickz..com/news/article.php/3349621

 

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2) Feature Article

 

"Google AdSense Adds New Enhancements for Users"

By Merle http://MCPromotionsPress.com

If you have a website and don't mind displaying ads
that relate to your website's content, you can earn
a decent income with Google AdSense. Every time someone
clicks on one of the ads on your site, you make money.
It's not a bad gig for doing absolutely nothing.

Here are the new enhancements Google has added to the
AdSense program:

1) Channels: It used to be hard to tell which ad layouts
and webpages were performing the best. Google added
what they call "channels" to make it easy to track
which ads on which pages of your site are receiving the
most clicks. To start using channels, you'll need to set
them up from within your Google control panel and then
paste the code on your webpages. You can set up to 20
channels and deactivate them at will. You can also
assign channels to multiple domains if you run ads on
them, in order to track performance of each. If you like to
test and track, you'll love using channels.

2) Downloadable Reports: If you want to easily
track your monthly and daily income, you can download
detailed reports in comma separated values (CSV)
format. These reports can be viewed from within
Microsoft Excel or other spreadsheet programs.

3) Public Service Ads: When Google can't serve up
targeted ads for your website, PSA's are shown. These
are ads for non-profit organizations. Nothing is paid for
click thru's on public service ads, so you may wish
not to display them at all. This can be done by using
Alternate Ad Color. By selecting your web page's
background color, the "PSA's" will blend into the
background instead. You can set different options for
each page of your site or use your own alternate ads
in their place.

4) Framed Pages: If you use frames within your site
design, you'll want to make sure you select the "framed
page" checkbox. By selecting this option you'll be
telling Google's spider to gather content from the right
frame, thereby insuring relevant ads are appearing.

5) Image Ads: If you're bored with serving up plain
text ads, you can now choose to display images as well.
Image ads are just like the text ads, as they are matched
to the content of each page. You cannot run image ads
alone; they are shown in rotation with text ads. If this
option interests you, there are currently four sizes
available: Banner (468x60), Leaderboard (728x90),
SkyScraper (120x600) and Medium Rectangle (300x250). It
makes you wonder if Google is trying to make banner ads
"fashionable" again. At this time, you cannot track
click thru's from image ads separately from text ad
click thrus. Images are limited to 50K in size and
should not increase your load time too much. If you'd
like to test the waters with image ads, you can select
to display them on only some pages of your site.

Google's Adsense program is loaded with features and
they make it possible for everyone (even the "little
guy") to profit from his website. Once the code is in
place, you do nothing while your site is quietly
earning an income in the background. Imagine, your web
hosting fees automatically paid each and every month.
Isn't it time your site started paying for its keep?

************************************************
Merle http://www.EzineAdAuction.com
"Where some of the BEST Deals in Ezine Advertising are
Made" Buy & Sell Ezine Ads in a live auction setting!
Publishers sell off your excess inventory and Buyers
pick up some 'FANTASTIC' bargains. Free E-book on how
to write "glowing" ezine ads.....Download Now at
http://www.ezineadauction.com/ebooks/greatezineads.pdf
************************************************

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"Join the Directory of Ezines"

Need to find ezines to advertise in? How about ezines to submit your articles to? This is the largest database of ezines online today. Lifetime membership, very inexpensive. Find everything you need all in one place.
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3) Net Hot Spots

50.00 Fr.e at Overture

If you've never used Overture and have been thinking of
opening a new account you can use this link and promo
code to get 50.00 free when registering.

http://www.target.overture.com
Promo code= U6162P

---------

Traffic Ideas

Have any good ideas for generating website traffic?
Submit them to Trafficology and if they publish it
in their ezine you'll pick up some traffic of your own.

http://www.trafficology.com/ideas.html

---------

Pheedo

Pheedo is an Online Ad Network focused on high quality
weblog sites with targeted content and RSS feeds. If
you're an advertiser or a publisher interested in
RSS feed advertising this should be your first stop.

http://www.pheedo.com/index.html

 

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4) Sites to Help

 

Reciprocal Links

Swapping links with other related quality sites is a
great way to get a higher ranking with most of the
search engines. But once you find websites to swap
with and you do how do you know they are keeping your
link alive once the trade is done? As long as you know
all of the url's that should have their link on your
site you can use this online checker to keep an eye
on their honesty.

http://www.recip-links.com/

-------

AOL Email Guidelines

Having trouble getting your emails thru to AOL subscribers?
Read over the email guidelines set forth by AOl so
you'll know what to do and what not to do to get your
messages thru. Even sign up for notification to find
out when somone reports your email as sp.m button.

http://postmaster.info.aol.com/guidelines/

--------

Nichebot

Nichebot.com is a free keyword suggestion tool that
draws results from a compiled database of over 300
million active search terms and phrases. It's Google
and WordTracker teamed up into one. Find our what
people are searching for and how many sites are out
there on that topic.

http://www.nichebot.com/g/

 

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Running out of time to read all of those ebooks you
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With the latest version of Adobe Reader. Ver. 6.0 it
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the ebooks out loud to you. Go to Adobe's website to
download the latest version
http://www.adobe.com/products/acrobat/readstep2.html

Then simply open Adobe Reader and click on view from the
top menu then select "Read Aloud".

The voice is rather robotic but it's a great way to kill
two birds with one stone as

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5) Site Promotion Software & More

SEMonitor

"This web position tool is intended to determine your web
site rankings in the major search engines. With Search
Engines Monitor, you can swiftly obtain information on
the positions (rankings) your web site holds for the
selected search queries."

http://www.semonitor.com/

---------

Stinger

"Stinger is a stand-alone utility used to detect and
remove specific viruses. It is not a substitute for full
anti-virus protection, but rather a tool to assist admin-
istrators and users when dealing with an infected system."

http://vil.nai.com/vil/stinger/


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New eBook reveals 29 little-known legal loopholes that will reduce your taxes by thousands for self-employed people and small business owners only!) If you are serious about paying less tax . . . CLICK HERE => http://tinyurl.com/3ywe

 

6) Ebook & Ezine Resources


"Are You an Ezine Publisher?"

Are you tired of constantly looking for new content for each issue? Search no more. Browse our huge database of FREE articles written by some of the Net's Top Experts. Browse now at.... http://www.Family-Content.com

----------

Free Ebook

Need to make an ebook cover? Download this free ebook
which explains the ins and outs of ebook creation. A well
designed cover is important to selling more books. Get
your free copy now...Right click on the link below to
save it to your own hard drive.

http://merlesworld.com/e-books/ecoversecretsrevealed.pdf

 

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7) Other Valuable Ezines- Ad Swaps

If you would like to swap ads send your ezine information
to mailto:swap@mcpromotions.com

Merle's Mission Ezine is your one-stop resource for everything Internet. Learn to put your online time to better use by knowing where the BEST sites are located. Includes: FR<E Software, HOT Sites that will hep you improve your own website, Informative Articles by some of today's online Experts that will show you exactly how to be Successful online. STOP wasting your valuable time....Subscribe Today by sending mailto:subscribe@merlesworld.com or visit http://www.merlesworld.com/newsletter.htm

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9) Important Info- How to Unsubscribe

If you are not a subscriber and would like to be please send mailto:subscribe@mcpromotions.com If you would like to be taken off our mailing list Click Here.

Read Past Issues Here....
http://www.MCPromotionsPress.com

Grab my Blogs RSS Feed
http://feeds.blogstreet.com/39794.rss

http://www.MCPromotions.com
Merle's Cyber Promotions - Send comments to Merle
Tell me what you like, what you don't like, ask me a question or suggest a topic for a future issue.

*PLEASE DONATE*

If you enjoy this ezine and feel you have gained valuable information from it please donate through the Amazon Honor System. Your donations will help to keep this ezine and the website FREE and help buy "the boys" more dog cookies ....go to.... http://tinyurl.com/2ji9

Would you like your Ad featured in this ezine? It will be viewed by over 3,650 subscribers. My list is clean. If you're email bounces you'll be unsubscribed the very first time it happens.

**Solo Ads Also Available**For current ad rates:mailto:ad_rates@mcpromotions.com

***************************************
I am currently in need of testimonials for this ezine. Send to mailto:testimonials@mcpromotions.com

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*********Win a Free Ad in This Ezine:*********

If you still haven't taken the demographic survey you still can and you'll pick up a free gift in the process and be entered to win a FREE ad in this ezine- Drawing held every two weeks.Go to http://www.advancedsurvey.com/ and type 8244 into the "take a survey" box on the right hand side.

PS. One other note if anyone is in need of a programmer for simple script installation or anything else contact my guy David Black he's wonderful and I highly recommend him. Just tell him what you need and he'll dash off a quote to you. He also does website hosting with superior customer service. I love this guy!
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If you'd like my online marketing articles to appear "like
magic" on your website check out my Free syndication feed.
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Disclaimer. The information contained in this archive is provided 'as is' without warranty of any kind. The entire risk as to the results and the performance of the information is assumed by the user, and in no event shall Merle's Cyber Promotions be liable for any consequential, incidental or direct damages suffered in the course of using the information in this archive. Use of the information contained in this archive are governed by their respective license agreements and may contain restrictions on use. This newsletter is for informational purposes only. We respect your privacy and do not share our mailing list with anyone. of any kind. All comments in this newsletter are the opinion of the publisher only. Copyright 2001-204 All Rights Reserved

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