Recomended by TaxMama
ISSN: #1527-3113
Issue # 115
Sept 23, 2004

Merle's Cyber Promotions Press Ezine
Meet your publisher Merle

Visit the Site!

"M.C. Promotions Press Ezine-
"Creating Visibility Online For Small Business"

Editor & Publisher: Merle

"Anger is a condition in which the tongue works faster
than the mind."

Courtesy of http://www.siglets.com

   

 

Mission Statement:To provide and enlighten small to mid sized business owners with the services/ products and information they need to become successful online.

In This Issue:

=> 1. Marketing News/Resources

=> 2. Feature Article-"Search Engine Wars" Part 2 of 2

=> 3. Net Hot Spots!
=> 4. Sites to Help
=> 5. Site Promotion Software & More
=> 6. E-Books / Ezine Resources
=> 7. Other Valuable Ezines
=> 8. Subscribe/Unsubscribe Information


<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
Top SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor adv/

"Need Traffic?"

John Reese has put together the most complete home study course on how to get traffic to your website. Take advantage of John's 10 years of online marketing experience and strategies he used to generate over 1.57 website visitors to his own sites. This course includes 7 DVD's, 6 CD's and over 500 pages of text.

Do yourself a favor go and watch the free videos and study the sales copy. You can learn a lot without spending a dime.

http://www.mcpromotions.com/johnreese.htm


Note From Merle:

Hi Kids,

Well, another week has flown by. I can't believe it's Friday already. The weather has been unbelievable here in northeast Ohio. Sunny, warm, the kind of day that makes you want to lay in the sunshine and just forget about everything. Of course, I would never do that but hey, a girl can dream can't she?

I went to a party last Saturday. It was out in the country and loaded with Harley biker people. Interesting crowd. Anyway, my significant other and I went with my brother and his wife and two other people. I must have had a good time since I had a hangover for 3 days after. That's how you know you're getting old. When you want to party but your body starts rejecting it. I hate that. The recovery time makes it so bad you think twice about doing it in the first place. So I think I've figured out one of the mysteries of life. I always thought people got old and boring. I no longer think that. Now I think you have to get boring since you're body just won't allow you to be any other way. Think I'm onto something? Someday I'll write a book entitled "Wisdom by Merle". The subline would read "A sick mind revealed". Think anyone would buy it?

The "boys" are still driving me nuts with this back door. I mean after 5 years we finally have a back door and they don't want to use it. I could leave the door standing open all day for them to go in and out and nope. They want no part of it unless I go out there with them. Unfortunately, I'm not a dog and have more important things to do then sniff the grass and trees. When they say "You can't teach an old dog new tricks" I belive it. Creatures of habit I tell you.

Did I tell you I screwed up my laptop? Somehow my Anti Virus program got turned off for God knows how long and my machine started acting all goofy. When scanned it had over 700 viruses but even after removal it's ruined. Now I have to format and start over. I hate when that happens. It's such a pain to reinstall everything. You would think that old Merle here would know better, and I do. How it got turned off is beyond me but you can be I'll pay more attention in the future. Not running virus protection is like entering a "wh0re house" without a c0ndom. You just don't do it.

I also wanted to mention two great people and their sites. Lynn Terry of Self-Starters Weekly Tips puts out a great little ezine that I really enjoy. Her forum also is a busy place so you might want to check that out too. Go to...

http://www.SelfStartersWeeklyTips.com

Also, if you need editing, proofing, web copy, sales letters, and multi-media advertising and promotion, from radio to magazine, from TV to newspaper writing check out Larry at http://www.WriteForMe.com He's done work for me in the past and I'm always pleased.

As always send any comments or suggestions to:mailto:merle@mcpromotions.com

***This Issue's Free Ad Contest Winner***

Today's contest winner for a free ad in this ezine is: "WWCSoccerDreams".Send in your ad and I'll get it in the next issue.

If you'd like a chance to win fill out the survey by clicking on the link at the bottom of this ezine. A winner is picked for every issue.

Thanks again for joining me.

Warmest Regards,

Merle- Publisher
http://www.MCPromotions.com/
http://www.EzineAdAuction.com/
http://www.MerlesWorld.com


Discussion Question of the Week:


"What good RSS resources/tools have you found online?"

To POST your comments hop over to the board at..
http://www.mcpromotions.com/webbbs/config.pl

I look forward to reading your comments. No Spam it will be deleted. You'll find some great resources in today's ezine so what are you waiting for....Let's go.....

 

<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor adv/

Discover How To Reach & Relate With Prospects - To Boost Your Conversion by 317% ... or MORE! Hurry, $27 gift for first 50

http://www.Reach-n-Relate.com/ezine-signup4/



1) Marketing News


29 Ways to Promote Your Site
http://www.wilsonweb.com/articles/checklist.htm?wmt040728

------
Anti-Spyware Legislation Could Pass This Year
http://www.bizreport.com/news/8039/

------
Google Moves GMail Ads
http://tinyurl.com/66l92

------
Internet Ad Revenue Jumps 40%
http://www.bizreport.com/news/8031/

-------
Overture Shifts to Default Broad Match
http://tinyurl.com/5kntv

-------
Order MS Service Pack 2 on CD Rom-F-r-e-e
http://tinyurl.com/6g675

-------
AOL Dumps Sender ID
http://www.internetnews.com/xSP/article.php/3408601

------
For Now, Search Dominates Online Ad Growth
http://tinyurl.com/3z3kw

 

Go Back Up

2) Feature Article


(Due to it's size this article is being broken up into
two parts. This is part 2.)

"Search Engine Wars: After the Smoke Clears Who's Still Standing?"

By http://MCPromotionsPress.com

(Part 2)

9) AOL Search: http://search.aol.com/

Listings come from The Open Directory Project. You
can submit at ODP, or search through the categories
at AOL and find the best fit. Click the "submit a site"
link at the bottom of the page and you will find
yourself at the ODP submission page.

Sponsored links at the top and bottom of their
search results pages come from the Google Adwords
Program.

10) Hotbot http://Hotbot.com

Hotbot is owned by Lycos, so in order to get listed
here you'll have to submit to their "InSite" Program
at http://insite.lycos.com/

Search results are pulled from Inktomi, with the
sponsored listings coming from Lycos' Insite
Program and Overture.

11) MSN Search: http://search.msn.com/

Results are pulled mainly from Inktomi, with paid
listings from Overture. These are titled "Sponsor
Sites" and displayed at the top and bottom of their
search results pages.

To submit for free, go to...
http://free.submit-it.com/msnsubmit.htm

MSN has also been working on developing their own
search technology to lessen their dependence on
"outsiders."

12) Ask Jeeves: http://AskJeeves.com/

A different sort of directory, where you perform
searches by asking a question. Their network of
search partners includes Ask.com, Excite, MyWay.com,
Hotbot, MetaCrawler, MySearch, Mamma and more.

After dropping their 'pay for inclusion' program
it remains to be seen as to what direction Ask Jeeves
plans to take in the future.

Ask Jeeves also displays "Sponsored Web Results" on
their search results pages which are pulled Google
AdWords.

13) Netscape Search: http://search.netscape.com/

Netscape blends its results from their own search
engine and the ODP. Sponsored listings at the top
of the page are pulled from Google AdWords.

To get your site listed for free you can submit at
The OPen Directory Project (ODP) at
http://dmoz.org/add.html

14) Teoma: (AKA Direct Hit) http://www.Teoma.com/

Formerly called Direct Hit, this is now owned by Ask
Jeeves and renamed Teoma. Teoma also provides search
results to Hotbot. Sponsored results are also pulled
from Google AdWords and displayed at the top of their
search results pages.

The only way to submit directly to Teoma is to pay
for submission at http://sitesubmit.ask.com/ .
The first URL will run you $30.00, two or more URL's
only $18.00 each for 12 months.

15) Lycos: http://insite.lycos.com/

Lycos also owns Hotbot and their results are primarily
pulled from Fast and Inktomi, with some still coming from
the ODP. Sponsored links appearing at the top and on
the right hand side of the search results pages come
from Lycos's paid inclusion program.

Their paid inclusion program, called "InSite," charges
an annual fee of $18.00 for the first URL and $12.00 for
each URL submission after that. If you pay for submission
you're guaranteed inclusion within 48 hours.

16) AllTheWeb.com: http://www.AllTheWeb.com/

This one is also owned by Yahoo, so of course, their
results are pulled directly from Yahoo's database.
Paid Sponsored listings that appear at the top of
the page are taken from Overture. AllTheWeb also
supplies some search results to Lycos.

Two other Directories that are worth your time to
submit to are:

http://www.Gimpsy.com
http://www.JoeAnt.com

Other PPC's worth a mention are:

http://FindWhat.com
http://GoClick.com
http://Kanoodle.com
http://7Search.com
http://Epilot.com
http://Enhance.com
http://BidClix.com

There you have it; the top contenders still
playing in the search engine games. Search engines and
directories are always in a state of flux, so it's
quite possible that by the time you read this, some of the
information I've gathered for you may have changed.

To keep abreast of of what's happening in the world of
search engines, I strongly suggest visiting
these sites and subscribing to their ezines:

Search Engine Watch http://SearchEngineWatch.com/
Search Engine Guide http://SearchEngineGuide.com/
High Rankings http://HighRankings.com
Pay Per Click S.E. http://PayPerClickSearchEngines.com

Bruce Clay has an excellent chart that shows the
relationships of the search engines and who's feeding
off of who that is continually updated at:
http://bruceclay.com/searchenginechart.pdf

You need to be quick to keep up with all of the
changes in this field, so pay attention: because
"Times they are a Changing" FAST!

********************************************
Merle http://www.EzineAdAuction.com
"Where some of the BEST Deals in Ezine Ads are Made"
Buy & Sell Ezine Ads in a live auction setting!
Publishers sell off your excess inventory and Buyers
pick up some Fantastic bargains. Go now.
********************************************

Go Back Up

<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor adv/

"How to Write Your own Ebook"

8 Easy ways to create and sell your very own ebooks. Step by Step.

http://tinyurl.com/5d6df


3) Net Hot Spots


Recognized Expert

Listen to taped broadcasts of all of your favorite
Internet Marketers/Gurus. You'll need to join to
access everything but membership is f-r-e-e. You
can listen to people like Joe Vitale, Paulette Ensign,
Jill Whalen and more.

http://www.recognizedexpert.com/
--------

IRS for Small Business

Finally the government has done something nice and
taken resources and booklets for small businesses
and put them all in one place. F-r-e-e instructional
cd's and video workshops on topics such as record-
keeping, business use of the home, even efiling and more.

http://www.irs.gov/businesses/small/

--------

Auction Blacklist

So you found an auction and you're about to bid on
it. Hey, not so fast. Maybe you should check out
the sellers credentials and make sure they're not
blacklisted. This site is a database of known
fraudulent auctions and allows you to research
the person you are about to buy from or sell to.

http://www.auctionblacklist.com/

 

Go Back Up

4) Sites to Help

Keyword Research Optimized

There are many tools to do keyword research such as
WordTracker, Overture, Google Sandbox, Altavista and
Teoma to name just a few. The problem is when you
cut and paste the list of generated keywords you also
get crazy symbols, commas and other strange characters
that you'll have to get rid of usually manually. Here's
a great free tool that will clean up your keyword lists
automatically.

http://tinyurl.com/3r5lk

--------

Search Engine Optimization

Need help getting your site to the top of the search
engines? Expert Jill Whalen has done an audio
broadcast that's loaded with tips to get you going
in the right direction.

http://tinyurl.com/5y9k9

---------

Google Grants

"Designed for 501(c)(3) non-profit organizations,
Google Grants is a unique in-kind advertising program.
It harnesses the power of their flagship advertising
product, Google AdWords, to non-profits seeking to
inform and engage their constituents online." If
you're a non profit and want to use Google Adwords
at no charge you'll want to check this out.

http://www.google.com/grants/

 

 

Go Back Up

<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor

For the first time ever you can get inside the mind of one of the World's Greatest Marketers as he reveals strategies and secrets from his private collection, and more than 20 other top gurus - all in one place. We combine 3 4 of his best selling packages in one amazing
collection....right here.... RIGHT NOW.

http://tinyurl.com/3noqw


**** QUICK TIP***
------------------------------------------

Yahoo Search Tip- Package Tracking

Need to know the status of a package sent by UPS,
Fedex or the U.S. Post office? It's easy to do by
typing the following into Yahoo's search box.

For a UPS package just type in the tracking number
alone

for Fedex you'll need to type the word fedex
followed by a space then the tracking code
like this fedex 6786363525252429

For the Post Office you would type the word usps
followed by a space then the tracking code.

like this usps 78393939373

 

Go Back Up

5) Site Promotion Software & More


Keyword Tool Software

This software takes your existing keyword phrase and
generates multiple variations of it, simply by mixing
the words in each keyword phrase around. It's f-r-e-e
to download but you'll have to give up your email address
to get it.

http://www.keywordtumbler.com/

--------

Word Toys

"Dozens of ways to enhance Word The WordToys Personal
Edition gives you nearly 30 f-r-e-eutilities that make
Word easier to use and more fun to work with. The
Professional Edition aims at the power user, and
practically doubles the number of innovative enhancements.
F-r-e-e.

http://www.wordtoys.com/

 


Go Back Up

<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor adv/

"Another Great Service from John Reese"

Email 362,797 Targeted Leads Every Week - 100% FREE! Amazing New Service Just Launched -- Opportunity.com You Also Get Free Opportunity.com URLs and Email Addresses Click Here Now ==> http://www.opportunity.com/r/msmerle

 

6) Ebook & Ezine Resources


"The Bloggers Edge"

A free PDF ebook by Paul Short. How to use weblogs
as marketing tools. Pretty good stuff here.

http://www.getblogs.com/bloggers-edge.pdf

----------


"Are You an Ezine Publisher"?

Are you tired of constantly looking for new content
for each issue? Search no more. Browse our huge
database of FREE articles written by some of the
Net's Top Experts. Browse now at....

http://www.Family-Content.com

 

Go Back Up

7) Other Valuable Ezines- Ad Swaps

If you would like to swap ads send your ezine information
to mailto:swap@mcpromotions.com

"Merle's Mission Ezine"

Merle's Mission is published twice a month and is
geared towards webmasters and those who own their
own website. Contains software, free e-books, website
tips and tools, design resources and much more that
will help you build a better website. You'll never
be at a loss for content ideas if you subscribe now!
http://MerlesMission.com

 


Go Back Up

<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor adv/

Find Out How A Failing Website Became A Runaway Success and Landed On Forbes "50 of America's Best" List.... and Turn Your Struggling Site Into A Winner, Too!

http://www.lindacaroll.com/promote/merle.html

 

9) Important Info- How to Unsubscribe

If you are not a subscriber and would like to be please send mailto:subscribe@mcpromotions.com If you would like to be taken off our mailing list Click Here.

Read Past Issues Here....
http://www.MCPromotionsPress.com

http://www.MCPromotions.com
Merle's Cyber Promotions - Send comments to Merle
Tell me what you like, what you don't like, ask me a question or suggest a topic for a future issue.

*PLEASE DONATE*

If you enjoy this ezine and feel you have gained valuable information from it please donate through the Amazon Honor System. Your donations will help to keep this ezine and the website FREE and help buy "the boys" more dog cookies ....go to.... http://tinyurl.com/2ji9

Would you like your Ad featured in this ezine? It will be viewed by over 3400 subscribers. My list is clean. If you're email bounces you'll be unsubscribed the very first time it happens.

**Solo Ads Also Available**For current ad rates:mailto:ad_rates@mcpromotions.com

***************************************
I am currently in need of testimonials for this ezine. Send to mailto:testimonials@mcpromotions.com

Go Back Up

*********Win a Free Ad in This Ezine:*********

If you still haven't taken the demographic survey you still can and you'll pick up a free gift in the process and be entered to win a FREE ad in this ezine- Drawing held every two weeks.Go to http://www.advancedsurvey.com/ and type 8244 into the "take a survey" box on the right hand side.

PS. One other note if anyone is in need of a programmer for simple script installation or anything else contact my guy David Black he's wonderful and I highly recommend him. Just tell him what you need and he'll dash off a quote to you. He also does website hosting with superior customer service. I love this guy!
----<<>>----<<>>----<<>>----<<>>----<<>>----<<>>
If you'd like my online marketing articles to appear "like
magic" on your website check out my Free syndication feed.
----<<>>----<<>>----<<>>----<<>>----<<>>----<<>>-

Disclaimer. The information contained in this archive is provided 'as is' without warranty of any kind. The entire risk as to the results and the performance of the information is assumed by the user, and in no event shall Merle's Cyber Promotions be liable for any consequential, incidental or direct damages suffered in the course of using the information in this archive. Use of the information contained in this archive are governed by their respective license agreements and may contain restrictions on use. This newsletter is for informational purposes only. We respect your privacy and do not share our mailing list with anyone. of any kind. All comments in this newsletter are the opinion of the publisher only. Copyright 2001-2004 All Rights Reserved

* Back Issues
* Advertising
* Contact
* Read Past Articles
* Discussion Board
* Testimonials
* My Blog
RSS Feed for Latest Issues- Add us to your News Reader.

Subscribe to this ezine!


subscribe
unsubscribe

* Donations Wanted *
If you like this newsletter Please Donate a few bucks. Simple and Easy and I'd really appreciate it! It helps feed "the boys".Donate using Amazon or you can use PayPal

Marketing Help

WebSite Help